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Casino.online’s Editorial Guidelines
Code, Standards & Processes

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Updated by Jacob Evans March 20, 2025

Our editorial guidelines ensure that our content is meticulously researched, accurate, and of the highest quality. Our mission is to provide comprehensive, reliable, and timely online casino information on all aspects of the industry. All content featured on our site is created regardless of commercial interests.

Editorial Integrity

Our editorial integrity is the cornerstone of our content. We adhere to the highest standards of journalistic ethics, ensuring our content is:

Accurate

All information is verified and fact-checked against reliable sources.

Impartial

Our reviews and articles are unbiased, with no influence from commercial interests.

Transparent

We disclose our sources and maintain transparency about our editorial process.

Our Editorial Code

Types of Content We Serve

We offer a wide range of content tailored to various aspects of the gambling industry:

  • Exclusive Interviews - Insights from industry professionals, game developers, and key influencers.
  • News Stories - Up-to-date information on developments, regulatory changes, and significant events in the gambling world.
  • Advisor Articles - In-depth analysis of gambling trends, strategies, and industry insights.
  • Guides and Tutorials - Educational content on how to play various games, gambling strategies, and responsible gambling practices.
  • Casino Reviews: Evaluating both online and land-based casinos on their offerings and player experiences.
  • Game Reviews: Detailed analysis of game mechanics, design, and overall player experience.
  • Licensing Body Reviews: Transparency and understanding of regulatory practices.

Writing Style Guide

Our writing style emphasizes clarity, conciseness, and comprehensiveness. We strive to make our content accessible to both beginners and seasoned gamblers. Our tone is professional yet engaging, ensuring our readers are both informed and entertained.

  • For Reviews: Thorough and balanced evaluations of casinos, games, and regulatory bodies.
  • For News: Objective, fact-based reporting on important events and developments.
  • For Advisor Articles: Engaging and insightful analysis of trends and strategies.

Content Creation Process

Our content creation process is rigorous and multi-layered:

  1. Research: Gathering information from reputable sources, including official reports, industry publications, and direct communications with industry professionals.
  2. Writing: Crafting content that is clear, engaging, and informative.
  3. Editing: Multiple rounds of editing to ensure accuracy, clarity, and adherence to our style guide.
  4. Fact-Checking: Verifying all facts and figures with reliable sources.
  5. Publishing: Final review and approval before content goes live.

Ethical Standards

We uphold the highest ethical standards in our content creation:

  1. Responsibility: Advocating for responsible gambling and providing resources for those who need help.
  2. No Conflict of Interest: Disclosing any potential conflicts of interest and ensuring they do not influence our content.
  3. No Plagiarism or Copyright Infringement: Ensuring all content is original and properly attributed.

Review and Correction Process

Despite our best efforts, errors can occur. We have a robust protocol for addressing and correcting inaccuracies promptly. We encourage our readers to report any errors they find so we can correct them swiftly.

Continuous Improvement

We continuously monitor industry trends and regulatory changes to keep our content up-to-date. Our team performs regular audits and updates to ensure the information remains current and relevant.

Our Editorial Team

Our editorial team comprises seasoned professionals with extensive experience in the gambling industry. They include former casino employees, professional gamblers, and experienced journalists who bring a wealth of knowledge and expertise to our content.

Our site is independently governed by its team of journalists and content creators. They do not report to any other third party or company.

Our Editorial Basis

Our editorial guidelines and processes are designed to provide you with the highest quality information, empowering you to make informed decisions in the gambling world. We are committed to transparency, accuracy, and impartiality in all our content, ensuring you have a trusted resource for all your gambling needs.

To adhere to these guidelines, we also respect our other procedures and policies as described in the documentation below:

Our Business Model

Casino.online operates through an affiliate marketing system. This means we may earn a commission when readers sign up and play at the online casinos, poker rooms, or sportsbooks we recommend. While these commissions help fund our operations, they do not dictate our editorial content or reviews.

Our reviews may be partially influenced by these partnerships, but we base our evaluations solely on objective criteria that can be fact-checked. We maintain complete editorial independence to ensure that our reviews, guides, and articles are unbiased.

Our primary goal is to provide accurate and useful information to help you make informed decisions about your gambling choices. We do not accept payments to alter our editorial content.

Contact Us

We value feedback from our readers. It helps us improve and ensure our content meets your needs.

If you have any suggestions, further questions about our editorial or site policies, or complaints, you can reach out to us at info@casino.online.

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Written by

Jacob Evans

I'm Jacob Evans, your go-to expert in online gambling. With a robust background in casino gaming and a knack for breaking down complex betting strategies, I’m here to guide you through online casinos, sharing tips to help novices and seasoned bettors excel.