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Celebrating Industry Excellence at the 2024 SBC Awards in Lisbon
From seasoned industry giants to rising stars, the SBC award ceremony was a celebration of those who have pushed the boundaries of technology, creativity, and leadership.
The competition was fierce, but Kaizen Gaming dominated the night, securing their title as Casino Operator of the Year. Not to be outdone, Betsson Group continued to reign supreme as Sportsbook Operator of the Year, while Campeón Gaming and Retabet earned top honours as Medium and Small Operator of the Year.
The evening wasn’t just about established names in the iGaming industry. Vegas Legends and Boomerang Partners proved they’re forces to be reckoned with, taking home the awards for Rising Star in Casino and Rising Star in Sports Betting. Meanwhile, bet365 Partners clinched the crown for Best Affiliate Program, showcasing their continued excellence in the affiliate world.
Pushing Boundaries: Innovation Shines Through
Innovation was the name of the game at this year’s SBC Awards. Soft2Bet took home two major titles for Innovation in Mobile and Innovation in Casino Entertainment, reaffirming their position as one of the most forward-thinking companies in the industry. Coolbet followed suit, scooping the award for Innovation in Casino & Gaming Entertainment, while Novibet dazzled with their Marketing Campaign of the Year.
In a nod to top-notch leadership, SOFTSWISS was named Employer of the Year, while the prestigious Leader of the Year honour was shared by industry powerhouses Corinne Valletta (Betsson), Marina Ostrovtsova (BGaming), and Uri Poliavich (Soft2Bet).
The Tech Titans and Supplier Superstars
The tech and supplier categories saw fierce competition, with companies raising the bar higher than ever. Slot developers had their moment in the spotlight, with Pascal Gaming, Wazdan, and Pragmatic Play winning in the Small, Medium, and Large Casino/Slots Developer of the Year categories.
Other notable winners included:
A Grand Finale at the SBC Summit
As the final event of the SBC Summit, the awards capped off an unforgettable week in Lisbon, where over 25,000 industry professionals gathered to share insights, explore innovations, and celebrate the best in iGaming.
The 2024 SBC Awards highlighted the brightest talents and most innovative companies within the iGaming industry. From transformative technologies to impactful leadership, the event was a celebration of excellence and a look toward the future of gaming.
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